Mega star of Indian cinema Amitabh Bachchan touched the age of 79 on 11 October. He has stepped towards the 80th stage. Amitabh has taken an important decision on this special occasion of his birthday. He has decided not to advertise a famous pan masala brand and has terminated his contract.
Amitabh has also returned the fees of crores. Amitabh has taken this step on the appeal of an organization campaigning against tobacco substances.
A statement issued by Amitabh Bachchan’s team said, “A few days after the commercial went on air, Amitabh Bachchan contacted the brand and left it last week. According to the reason behind this, when Big B was associated with this advertisement.
Along with this, He was not aware that it comes under surrogate advertising. Surrogate advertising is advertising in which banned substances are advertised under the guise of another product.
The statement said that Amitabh Bachchan has terminated his contract with the brand and has returned the fees he received for promotion. Let us tell you, through social media, users have also been demanding Amitabh Bachchan not to advertise such products for a long time.