Koo, a microblogging network, is introducing several WhatsApp-like capabilities. In order to attract more consumers from the Indian community, the corporation wants to provide unique experiences. Aparameya Radhakishna, the CEO of Koo, highlighted his intentions for the future months, which include two key elements.
According to Radhakrishna, the Indian microblogging site, which competes with Twitter, will offer a new WhatsApp-like group feature. According to The Economic Times, the platform will also debut a new Live Video function. In addition, the platform intends to develop an advisory council comprised of former bureaucrats, journalists, and other notables to address cases involving hate speech and free expression.
Koo saw higher adoption from the Indian community in 2021, according to Radhakrishna. There are currently 5000 verified accounts of people of ’eminence’ on the network. These included everyone from Bollywood stars to politicians. While the app has received 20 million downloads to yet, it hopes to reach 100 million downloads in the near future.
Feature similar to WhatsApp Groups
Koo According to the CEO, they are working on an open community experience similar to WhatsApp groups. It will be distinct in that it will not be necessary to provide known phone numbers in order to participate in this community-based group chat. Users will be able to converse within a group of people who share a shared interest.
Lives on Video
In addition, Koo will be working on a video live feature. This feature is planned to be made available to significant account holders first. Videos will be able to be streamed to selected rooms by the user.
Timeline for the launch
In the first quarter of this year, the platform is scheduled to debut WhatsApp-style group chats. The live video feature, on the other hand, is slated to be ready in April.
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